Because of the word “call,” many people might think a sales call is the same thing as a cold call, which is very much the opposite.
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What is a sales call?
A sales call is a pre-arranged face-to-face meeting between a salesperson and prospect with the goal of making a sale. These meetings are crucial, as they are the only chance of leaving a good impression on a prospect & sharing the information about the product or service being sold.
Sales call tips: how khổng lồ make a sales call
How to prepare for a sales call
Given the fact that sales calls are pre-arranged, a salesperson must know as much as possible about the prospect & their company. Before you get khổng lồ make the sales call, ask yourself:
Did I send an outline of the agenda khổng lồ the client before the meeting?Did I bring all materials, brochures, contracts, etc.?What is the goal of the call?What information bởi I need khổng lồ learn during the call?What is my next step after the call?As you can see, going into a sales call prepared requires a lot of work if you want khổng lồ succeed.
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Prospects expect you lớn be well-prepared, so be thorough when planning và writing your sales pitch.How to lớn make a positive impression
You have one chance at a good first impression, so phối yourself up khổng lồ make one. Remember to:
Find out about the lead’s interests, hobbies, awards, familyMake a smooth transition to the business topicListen more than you speakAsk the client about their business goalsAsk the prospect what challenges their company is facing
Wrapping it up
Yes, sales calls – in person or over the phone – can be daunting! There’s a whole lot of information to lớn take in for both the salesperson và the prospect. Writing a good script and remembering all of it at the moment is hard and requires a lot of focus, but the more you vì it, the more it becomes second nature. Practice makes perfect!
